Club Fearless Essentials - Our Guiding Principles

Heart-Centered Service ~ Try Stuff ~ Relaxed Determination ~

Supportive Community & Have Fun

Our Class Mantra: “Let Creating Clients Be Simple, Easy & Fun.”

Here’s What We Offer (It’s more of an obsession):
A proven, tried-and-tested path that transforms you from a new struggling, non confident, and broke coach into a confident, prosperous, professional Supercoach.

Here’s Why That’s Important: All new coaches leave coaching school with a heart full of dreams… but also a head full of doubt. I know the feeling all too well.

You’re bursting with passion and purpose—but no roadmap & no support. So, you start by coaching friends and family (I, did) for free, hoping it leads somewhere.

The Road to Nowhere: But when that circle of free coaching dries up, you're left wondering: “Now what, where do i find clients - How do I make this coaching thing work?”

I’ve walked that lonely road. The confusion, the self-doubt, the worrying and wondering if I will ever be able to make money from coaching.

The Good News: With the help of one of the best coaches on the Planet (Steve Chandler), I also discovered the way through—and I’m here to show (and tell) you that it’s not only possible for you to succeed… it’s inevitable, if you have the right support, tools & guidance. And if you focus on serving, not selling.

Here's What I Believe About You: I believe you were called to be a coach (Me too) for a reason. Not by accident. Not by chance. But by purpose.

There’s a reason you feel pulled to this work—why your heart lights up (mine too) when you coach & help others, why you can’t shake the dream of having a profitable coaching practice, being your own boss & making a real difference in the World by serving people.

The world doesn’t need more information. It needs more of you and your coaching.

Isn't it time to let go of your fear, doubt, and confusion?

I say, it’s time for you my dear coach to step into the future you were born for—with purpose, with power, and with people who believe in you.

May I Ask You, What's It Really Costing You to Go It Alone?  

Grab a Cup of Tea and Reflect on This:

• How much is all that free (and more free) coaching really costing you—not just in time & money, but in confidence, purpose, and momentum?

• How many people are missing out on the transformation you offer, simply because you're afraid to ask for your coaching fee or you just don't feel worthy enough to charge?

• How many hours, days, or even months have you spent staring out the window, feeling lost and alone—knowing you just want to help & serve people, but unsure how or where to get more paying clients?

Let this be your wake-up call.

You're not here to play small or be another struggling coach with no clients.
You were born to serve people & make a difference.
And deep down, you already know it. Am I right? Of course I am!

The world needs your voice, your heart, your service and of course your coaching.

Trust me, I know how it feels to be a new coach and try to create a coaching practice with no support, no proper business training, no confidence and fail miserably. 

I feel your pain, but there is a way forward - stay with me my dear coach :) 

Our Plan for You: We've created a very clear, step by step plan along with two powerful group coaching Q&As per month. Jump into the library of learning and then bring any questions you have to our monthly Q&As :) 

The Club Fearless Library: Teaches & guides you how to develop your business building and coaching skills to the professional level. This is one of the worlds largest business building resources for coaches. 

You have full access to the Club Fearless business building and coaching skills mastery library. Plus, bonus content that will transform the way you coach and help you get more paying clients fast. 

Take a Sneak Peak Inside: Club Fearless Library

Monthly Group Coaching Q&A: We coach and guide you to take small (but powerful) baby steps towards your business goals every month. 

You move from hesitation, frustration and procrastination into confident, kick butt, inspired action.  This Q&A will get you more clients and move your coaching practice forward - Guaranteed! (60 min)

Our Q&A meets on the first & third Wednesday of the month at 10am Pacific Time (US & Canada) Come join us for our monthly Q&A and get to know a community of very supportive and like minded coaches who are all just like you :)  

I’m Dermot Butterly — your coach, guide, and occasional tea philosopher. ☕️
Since 2012, I’ve helped hundreds of coaches, creators & entrepreneurs build 6-figure businesses powered by service, creativity, and a dash of Irish charm. But before we dive into all the serious success stuff, here’s a little about me — the fun, slightly ridiculous version. 🙃

My Favorite Question:
“How can I make this simple, easy & fun?”
(Also applies to IKEA furniture and emotional breakthroughs.)

 Favorite Quote:
“I never lose. I either win or I learn.” — Nelson Mandela
(Also how I justify karaoke nights.)

Still On My Irish Bucket List:
Buy a submarine. Learn to fly a helicopter. Ideally not on the same day.

Craziest Thing I’ve Ever Done:
Walked from Los Angeles to Washington D.C. — on foot, dressed as Mahatma Gandhi — to raise money for a school in India.
Yes, it was wild. Yes, it involved blisters. Yes, I’d do it again.

So That’s a Little About Me.
Now let’s get back to building your kick-butt, service-led, dream business — with less hustle, more heart, and maybe a cuppa tea or two. 😉

1. Business Skills

The Problem: Most new coaches come out of coaching school with a dream (I did) to create a profitable coaching practice.

But the reality is they have absolutely no business building skills, no foundation and confidence lower than an ants apartment. 

Therefore, they never get their dreams (and practice) off the ground. 

Our Solution: We have a well laid out path for you to follow.  Business Building Mastery is divided into easy to follow Modules (1-6)

We want you learn the skills slowly, practice them often & learn them so well that clients are knocking down your door to hire you.

There's More: We also have a complete library of bonus trainings, guest master teacher interviews, tools, processes, coaching demos & easy to use templates.  Everything we have and do is devoted to helping you develop your business building skills quickly & easily to the professional level. 

2. Coaching Skills

Your Problem: In coaching school coaches are given the information on how to coach people. 

They do a little peer coaching, some coaching family & friends (for free) and maybe a few paying clients.

But they never develop their coaching skills any further than that. And clients don't pay for mediocre coaching. Would you?

Our Solution: In club fearless we have 3 Modules and a library devoted to coaching mastery. We also do live in class coaching demos with non coaches to take your coaching skills to the SuperCoach level. 

This is  game changer.  It's the fastest way, I know to develop your coaching skills quickly and easily. 

There's More: New coaches need to experience more live coaching demos, do more in class live coaching and get professional feedback on their coaching in order for them to coach at the pro level.  We've got you covered!

3. Massive Support

Your Problem: You alone can do it but you can't do it alone.  Coaches come out of school and have zero support, no one to guide, train or coach them on how to create paying clients.

They feel lost, confused, overwhelmed and clueless and six months later, they quit. 

I went through this also.  Its very painful, but there is a better way to do this. 

Our Solution: Looking back on 13 years (and a lot of mistakes) of business building, the one thing, I would have done differently, would have been to ask for help. 

That's why we focus heavily on support, guidance and encouragement.  

There's More: We have community support, special bonus masterclasses, extra Q&As & more support and accountability than you can handle.  When it comes to support & accountability, trust me, when I say, we've got you covered!